How we can help you
Its all about your business, users, product, and the challenges you have.
We work closely with you to understand your sources for market and segment data and your sales data. Before we can build our models, we need to thoroughly understand how you view the markets and segments in which you operate. This period of discovery enables us to identify the objectives in your terms and definitions, not just ours.
Once we thoroughly understand the available information and definitions, we develop our models to either validate, or create, data on the size of the markets and segments. These statistical or econometric models are used to identify those key drivers of growth, including lagging, coincident and leading indicators.
Market sizes, segment sizes, growth rates and trends by products, categories, segments, channels or industry. Depending upon your needs, we can generate historical, current and forecasted trends, as well as the indicators influencing your business.
A few of the companies we've done this for
Take a look what we do
Product Innovation & Insights
Find out what features and benefits resonate most with your target customers, and how much they’re willing to pay.
Get insight into direct-to-consumer and omni-channel distribution to uncover ways to drive growth.
Everyone’s facing fierce competition from other similar products, from the very retail partners sworn to help you sell and from other retailers and online merchants looking to grow their business. Sales growth doesn’t always mean share growth.
Need to better understand your customers, your competitors’ customers, and how they view your business, products and brands? We provide insights into how they behave when you’re not directly interacting with them and what is driving their business and strategies in your categories.
Uncover competitors’ sales, strengths, and weaknesses, identify white spaces, and understand your market like never before.