We track market shares and unit sales for dozens of products across the home improvement category, using a number of economic and statistical analyses to generate reports with the highest degree of accuracy in the industry.
How we can help you
Its all about your business, users, product, and the challenges you have.
We work closely with you to understand your current data sources, which are valuable, and which are redundant. Once we have evaluated your data and information sources, we identify gaps where new information may be needed and build out our plan to deliver you the most accurate market shares.
Once we thoroughly understand the information available, we develop a comprehensive plan that will enable us to produce the most accurate market shares available. There may be a need to collect new information or add from our library of insights. Once the information needed is identified, we create our models and algorithms.
Accurate estimates of your market shares, market sizes, competitive market shares and competitive sales. Depending upon your needs, we can generate historical, current and forecasted trends in shares andsizes.
A few of the companies we've done this for
Take a look what we do
Product Innovation & Insights
Find out what features and benefits resonate most with your target customers, and how much they’re willing to pay.
Get insight into direct-to-consumer and omni-channel distribution to uncover ways to drive growth.
Market and Segment Forecasting
Is the segment, market, channel growing? Will that trend continue? Senex provides the answers to increasingly dynamic markets.
Need to better understand your customers, your competitors’ customers, and how they view your business, products and brands? We provide insights into how they behave when you’re not directly interacting with them and what is driving their business and strategies in your categories.
Uncover competitors’ sales, strengths, and weaknesses, identify white spaces, and understand your market like never before.